The Bold Edit

Wondering what social media management actually costs? Here’s what West Michigan small businesses should know about pricing, strategy, content creation, and what you’re really paying for.

Choosing the best social media platform for your business depends on various factors, including target audience demographics, content strategy, and the firm's overall marketing goals. Here are some popular platforms along with their key statistics: LinkedIn: LinkedIn is a professional networking platform, ideal for B2B interactions and professional services like finance, marketing and consulting. It has over 760 million members worldwide. Approximately 57% of LinkedIn users a

Well, it depends. Just because you have an Instagram, Facebook, Twitter/X and LinkedIn, doesn't mean you should be adding the icons to...

It can be daunting - especially with trying to find content that engages your followers. However, this is actually a pretty simple...

First things first how did you find the social media manager? Was she a referral or a cold lead? If she was a referral, feel free to ask more questions. Dive in and get a really good understanding of expectations from both sides. There is no such thing as a dumb question. Knowing exactly what she will do for you is very Important. for instance, if the contract says daily posts, does that mean: 5 days or 3 days a week? Does this include researched hashtags? Will she be creatin